What Type of Shopper Are You?

• This interactive game allows students to learn what type of shopper they are by watching a number of advertisements and deciding if they would purchase the products or not. 
• The game introduces the idea of greenwashing and being mindful of the environmental and social effects of economic decisions. 
  

Positives

• This is a fun way to engage students in a critical thinking exercise while addressing media literacy.
• There are no winners or losers, just descriptions of each shopper type and shopping tips.
  

Additional Prerequisites

• Students will need access to a device and an Internet connection.
• There are ten advertisements in the game, ranging from 30 seconds to over 3 minutes, that promote many different products or services.
  

Differentiation

• Younger students may need to watch the clips twice or read through all of the answers before watching the clips to help them make their choices.
  
• Social studies classes could use this resource when discussing economics, supply and demand, globalization, or regulations for businesses.
• Advanced students could think about the role of regulatory bodies in ensuring businesses follow social and environmental guidelines and regulations.
• Other resources on this topic include this TED video about sustainable economics, this Khan Academy video about the tragedy of the commons, and this video by Auburn University about a sustainable future.